Kickoff event in Philippines Draws 4,300 Attendees Declaring that “our company has opened the door to a major expansion in Asia,” Steve Wallach, CEO of AL International, Inc. (JCOF.PK) (http://www.alintjcof.com) launched the company’s Southeast Asia sales last week in the Philippines, the company’s starting point for penetrating markets in that part of the world.
At a kickoff event held on December 9, 2011, more than 4,300 people crowded the SMX Convention Center in Manila to learn about AL International and its subsidiary, DrinkACT (http://www.DrinkACT.com), which is leading the company’s sales efforts in Asia.
AL International is a fast-growing, multi-dimensional company with two divisions: Youngevity Essential Life Sciences [http://www.youngevity.com ], a direct sales company that offers more than 400 healthy lifestyle products sold through a network of independent sales representatives; and CLR Roasters [http://www.cafelarica.com ] (http://www.cafelarica.com), a vertically-integrated coffee company that produces and distributes coffee to commercial and retail customers and is the maker of the JavaFit(TM) [http://youngevity.com/division/Javafit] line of healthy coffees.
“We definitely grabbed the attention of the Marketplace,” said Wallach after the launch event. “The Philippines is ‘the tip of the spear’ for us in Asia. In the months and years to come we intend to pursue the enormous growth opportunities that we see throughout the region. The tremendous enthusiasm we saw at our Philippines launch showed that we’re on the right track.”